About Dane Shakespear

In 2007 I began working with Residential Treatment Centers who were beginning to feel the downturn of the economy.  At that time loans for behavioral healthcare were widely available for parents seeking treatment for their child.  By 2008, the availability of behavioral healthcare loans dried up and so did the admissions the treatment centers relied upon – leaving the difficult private-pay as their only source of admissions.

Marketing, Technology & Psychology

TELLING A BETTER STORY ONLINE

Over the past 13 years, I have used marketing, technology, and psychology to market Residential Treatment Centers by telling a better story online and showing the magic that happens in their programs every day.  By streamlining and reducing, getting more admissions by doing less – doing what matters consistently – not chasing every new shiny object or endless new “ideas”.

Learned On My Own Dime – Not Yours

OVER 12 YEARS IN BEHAVIORAL HEALTH

Others have never spent a single dime on their own marketing.   Techies and marketers trying to promote Residential Treatment Centers have NEVER SEEN $80,000, let alone have the ability to SELL an $80,000+ program or product consistently.